July 28, 2014 // Category: Fitness Community

CustomerRetention.jpgCurrent estimates throughout the business world, including the fitness industry, suggest that attracting a new customer is five times the cost of retaining existing clientele. When times get tough, maintaining a steady relationship with current customers increases in its importance. Here are the four best ways to retain customers:

Life Fitness
 

July 17, 2014 // Category: Fitness Advisor

ClientBodyImage.jpgBeach body articles, social media influences, and Barbie and GI Joe dolls certainly aren’t helping your clients, male or female. These unrealistic ideals are unattainable for many. Yet, statistics suggest that 80 to 90 percent of women are unhappy with their reflection.

For mental health professionals and fitness coaches, we strive to promote optimal health—mind and body.

Life Fitness
 

May 08, 2014 // Category: Fitness Community

HowStressAffectsYourWaistline.jpg“My job is so stressful,” “My boss is driving me crazy,” “This commute is brutal,” “I’ll never pass that test.” Sound familiar? Of course it does, because we all indulge in these stressful and innaccurate thoughts.

Inaccurate? Duh. Sure, they're inaccurate. This type of thinking claims that stress is created by an outside event – the work, the boss, the traffic or the test. Yet we know full well that stress doesn’t exist until we invite it to live in our heads.

Life Fitness
 

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