Finished 70.3 Miles of swimming, biking, and running in 6:16
January 28, 2013 // Category: Innovation
The Discover tablet consoles have what we at Life Fitness like to call “discoverable depth.” You can hit quick start and get going right away, or you can personalize your indoor workout experience with options on-screen and on LFconnect.com.
For those who want to discover more of the cool features on our Elevation Series products, check out a few of my favorite features:
Click into each data point on the screen to customize the type of data you see (or hide it all together). If you’re an LFconnect member, you can even create and save your data settings online and they will be there every time you log onto the machine.
November 30, 2012 // Category: Innovation
In November, Life Fitness proudly accepted the 2012 Spark International Design Award in the Concept category for our Immersive Exercise Pod (IEP). The bronze medal joins 11 awards we’ve previously won in the field of design. Spark is a global community that strives to promote better living through innovative design, and their recognition is a credit to the Life Fitness Industrial Design team’s creativity and talent. Creating emotionally charged and visually compelling fitness equipment is why we get up in the morning and obtaining this award from the global design community is like adding “nitrous” to our creative gas tank.
October 22, 2012 // Category: Innovation
George Monical is the CEO of MiGym with 15 years experience in mobile products and an MBA from the Kellogg Graduate School of Management. George is passionate about building awesome teams focused on creating a great user experience.
There are more than 6 billion mobile subscriptions worldwide. Of mobile users in the U.S., 50 percent of those have smartphones. I’m sure you’ve seen an increase of these devices in your facility, but have you considered a mobile app for your gym? Your members are constantly connected and an app can be a great way for you to provide added value and convenience for members.
Is a mobile app right for your facility?
A mobile app customized for your fitness facility can provide members with convenient ways to check in to the facility, track their workouts, learn about promotions and more. The 2012 Fitness and Technology Survey found that 72 percent of exercisers are using technology to support their workouts, in and out of the gym. In addition, 57 percent are bringing a smartphone and/or tablet to the gym. They are already searching for great content and support, and an app specific to your gym can increase retention and revenue in a variety of ways. When we create an app for one of our partners, that research proves true. We find that 50 percent or more of members download an app when it’s advertised with our media kit and on the club’s website.