October 02, 2013 // Category: Fitness Community
The fitness world is evolving very quickly. Today, acquiring helpful exercise data is possible thanks to the variety of fitness apps on smartphones and tablets. One might even think these apps could replace a personal trainer, as they offer workouts, recommendations and track progress.
But is it really that easy? Are personal trainers in danger of extinction? My answer: definitely not!
September 25, 2013 // Category: Fitness Community
Continuing its mission of providing access to insight, information and connections to more than 750 sporting goods & fitness brands, manufacturers, retailers and marketers, the Sports & Fitness Industry Association (SFIA), formerly the SGMA, is gearing up for the sold-out Inaugural SFIA Industry Leaders Summit.
September 18, 2013 // Category: Fitness Community
When an entire organization is dedicated to the research and improvement of a golfer’s swing, it’s only natural that health and fitness would come into play, so to speak, sooner or later.
The partnership that began between Life Fitness and Titleist Performance Institute (TPI) more than six years ago was a natural fit, with the powerhouse manufacturer of cutting-edge exercise equipment connecting with the leader in golf performance and education. The result is a healthy match, with a meeting of minds to create some of the most innovative and dynamic programming.