Membership Sales Tools

Membership Sales Tools 

  • Life Fitness Journey

    Life Fitness Journey

    Life Fitness Journey™ is a user-focused approach to facility layout in which exercise products are thoughtfully positioned to create a varied set of experiences for exercisers of all fitness levels. Life Fitness Journey taps into what motivates people to stay on their exercise path and creates an environment that will set your facility apart. With knowledge gained from over 35 years working with customers with different types of fitness facilities Life Fitness has identified over 20 key destinations that can help deliver a rewarding exerciser experience.

    Known as Life Fitness Journey Spaces, these areas contain strategically selected and thoughtfully positioned fitness equipment and can feature compelling visuals that help to promote exercise variety, progression and social interaction. To learn more about Life Fitness Journey and see other facilities that have succeeded with this exciting new concept Click Here.

  • Product Education Videos

    Product Education Videos

    Instruction and application videos on many of our most popular Life Fitness and Hammer Strength products are available to view on our YouTube Channel or on the product pages at These videos will not only help your staff learn proper usage and safety on the equipment, but will equip them with the tools to effectively describe and promote the key features and benefits of each line to your exercisers.

    Launch our YouTube Channel to view hundreds of instructional and application videos on our most popular products.