Life Fitness and Fit Pro North America Announce Search for World's Top Personal Trainers to Watch

SCHILLER PARK, Ill., April 2, 2012 – Life Fitness, a global leader in fitness equipment manufacturing, and FitPro North America, a premier provider of high-quality educational resources for fitness professionals, today announce their search for the world’s top Personal Trainers to Watch. Designed to recognize and reward personal trainers who demonstrate a commitment to fitness and helping clients achieve a healthy lifestyle, the Personal Trainers to Watch program is expanding for the first time to allow entries from personal trainers around the world.

“The positive impact personal trainers have on their clients transcends geographical borders,” said Chris Clawson, Life Fitness president. “By expanding Personal Trainers to Watch to a global market, we hope to give the very best personal trainers the equipment and resources they need to continue demonstrating fitness excellence. Life Fitness is honored to support and celebrate fitness professionals across the world who are committed to promoting healthy lifestyles.”

Beginning today, clients, fitness professionals and gym owners alike can visit www.LifeFitness.com/PersonalTrainers to nominate a personal trainer who inspires and encourages others to make physical activity a part of everyday life. A select panel of five esteemed fitness industry experts will review all entries to determine one grand prize winner and 10 finalists.

Life Fitness and FitPro will reward one grand prize winner the following:

  • $5,000 USD toward his or her personal training business
  • A select piece of Life Fitness equipment
  • A one-year membership and continuing education course package from world-renowned educational resource PTontheNet
  • International media recognition as the global 2012 Personal Trainer to Watch
  • Personalized award plaque

 Ten finalists will also be honored with national media recognition, a one-year PTontheNet membership and a personalized award plaque.

“FitPro North America is committed to empowering fitness professionals to the highest level of achievement, and we are proud to join Life Fitness in support of the 2012 global Personal Trainers to Watch program,” said Andy Jackson, FitPro Global Commercial Director.  “Our partnership with Life Fitness will give personal trainers the opportunity to build their professional reputation through access to PTontheNet, FitPro North America’s highly respected international fitness and educational resource.”

Last year, Nicole Nichols, an ACE-certified personal trainer from Cincinnati, Ohio, was named the 2011 Personal Trainer to Watch for her training work and role as fitness expert for online community SparkPeople.com. Since her Personal Trainers to Watch win, Nichols has gone on to launch a fitness DVD titled “28 Day Bootcamp with Coach Nicole.”

Nominations for the 2012 Personal Trainers to Watch program can be made now through July 31, 2012; winners will be announced globally in November 2012. To nominate a personal trainer and to view official program rules, visit www.LifeFitness.com/PersonalTrainers. Nominations are limited to one entry per person. The Personal Trainers to Watch program is open to all global markets.

About Life Fitness

Life Fitness is the global leader in providing commercial fitness equipment. The company manufactures and sells strength and cardiovascular equipment under the brand names Life Fitness and Hammer Strength and distributes its equipment in more than 120 countries. Headquartered outside Chicago, in Schiller Park, Ill., Life Fitness is a division of Brunswick Corporation (NYSE: BC).

About FitPro

FitPro North America is the premier provider of high quality educational resources for fitness professionals, including personal trainers, group fitness instructors, coaches, fitness managers and health club owners. Specializing in continuing education and expert resources, FitPro North America was founded on the premise that a well-educated fitness professional will inspire clients and succeed.

# # #

Life Fitness is a registered trademark of Brunswick Corporation.

 Life Fitness, 5100 River Road, Schiller Park, IL 60176. Phone: 847.288.3300, www.lifefitness.com.

Follow Life Fitness on Twitter at www.twitter.com/lifefitness  or join the Facebook fan page at www.facebook.com/lifefitness.