August 18, 2014 / Category: Our People
Life Fitness has always been a big supporter of Augie’s Questand the fight against Amyotrophic Lateral Sclerosis (ALS). So when Augie and Lynne Nieto challenged President Chris Clawson to the ALS Ice Bucket Challenge, he jumped at the chance to have a bucket of chilly water dumped on him.
March 24, 2014 / Category: Fitness Community
The most poignant highlight of IHRSA 2014 was undoubtedly Augie Nieto’s BASH on March 14. The Life Fitness co-founder and creator of Augie’s Quest – an ALS research initiative – has raised almost $40 million toward finding a cure, and during BASH, the results were even more impressive. Smash Mouth kept the place rocking, Jann Carl of “Entertainment Tonight” emceed, and a total of $1.7 million was raised in a single night. That’s still not the moment everyone is talking about, however.
August 30, 2013 / Category: Fitness Community
The Muscular Dystrophy Association’s nationally broadcast telethon, MDA’s Show of Strength Telethon, one of America’s longest-standing fundraising and entertainment events, airs Sunday, September 1st on the ABC Television Network at 9/8c. The program raises funds and awareness to support the MDA’s mission to help children and adults affected by progressive and often fatal muscle diseases.