June 02, 2016 / Category: Fitness Community

About the author: Leon Rudge is the technology solutions manager for Life Fitness. He has extensive experience in the global fitness industry and is immersed in future technologies on behalf of the fitness industry.

One of the reasons I love digital is that one feature can create multiple value propositions to multiple customers, in different industries which lead to multiple revenue streams.

As we continue to dive deeper into a world of a connected consumer that has weaved digital tightly into their daily lives, have you thought about the opportunity this new economy can bring to your business? Digital will continue to be both an opportunity and a threat, and understanding the journey ahead is thriving in this digital age. This economy isn’t going to happen overnight, so now is a good time to start thinking about how you might work with adjacencies and additional value propositions to your existing customers.

Life Fitness
 

May 17, 2016 / Category: Fitness Community

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Life Fitness encourages exercisers to remain active, whether it’s at the gym or at home. Modernize, a website dedicated to empowering homeowners with expert guidance and the educational tools needed to take on big home projects with confidence, provides a three-part series of informative articles that will help you set up the perfect home gym.

About the Author: Erin Vaughan resides in Austin, Texas where she writes full-time for Modernize.com.

Life Fitness
 

May 12, 2016 / Category: Fitness Community

Life Fitness encourages exercisers to remain active, whether it’s at the gym or at home. Modernize, a website dedicated to empowering homeowners with expert guidance and the educational tools needed to take on big home projects with confidence, provides a three-part series of informative articles that will help you set up the perfect home gym.

About the Author: Erin Vaughan resides in Austin, Texas where she writes full-time for Modernize.com.

Life Fitness