Lauren Kraft

 

Blog Posts

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The Life Fitness team is having a blast showing off our newest products, speaking with customers and rubbing elbows with the industry's top influencers at the IHRSA 2013 tradeshow.  For those of you who couldn't make the trip to Las Vegas, we've compiled some of the best highlights from the first day in the Life Fitness booth. If you're attending the tradeshow today, make sure to stop by booth #1248 and check out our Discover tablet consoles, new Syrngy360 configurations and LFopen app developers.

 

IHRSA 2013
SYNRGY360
IHRSA
LFopen
Discover
Las Vegas
 
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We’re proud to announce that Chris Clawson, our company president, was named a finalist in the Ernst & Young Entrepreneur Of The Year® 2013 program in the Midwest. The award recognizes outstanding entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance and personal commitment to their businesses and communities.

“This recognition is a reflection of our company’s resurgence in not only executive leadership, but also industry leadership,” Chris said of his award.  “By pioneering game-changing new products like Synrgy360 and new advancements in technology like LFopen and our Discover Tablet Consoles, Life Fitness has signaled a new fitness era of personalization and connectivity.” 

 
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The Personal Trainers to Watch judges have poured over applications from around the world and have chosen this year’s top 20 semi-finalists. These personal trainers have the chance to be named as one of 10 finalists and the best of the best will be named the 2012 Personal Trainer to Watch by Life Fitness and FitPro North America.

Narrowing it down to 20 was not an easy decision. This year’s pool of nominations was outstanding and we thank all those who applied. Personal trainers have an opportunity to truly change lives through their career, and so many of our applicants are doing just that. 

personal trainer
PTTW
awards
personal trainers to watch
Contest
FitPro
Facebook
 
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The Life Fitness team is hitting the floor of the Consumer Electronics Show (CES) this morning, learning all about the hottest fitness technologies and showing off our new open platform products.

Two influential developers in the fitness app industry, Runtastic and Wahoo Fitness, will be giving demonstrations of their app’s functionality, improvements and integration with Life Fitness products in their CES booths.

We’ve shipped Discover series treadmills with tablet consoles to Vegas so that show-goers can experience real-time updates of their workout statistics on Runtastic and Wahoo Fitness apps. Life Fitness is the first and only fitness equipment manufacturer to offer products with an open API. That means any fitness app developer in the world can access a portion of our code to create apps that work with our equipment. 

CES
Runtastic
Events
Wahoo Fitness
fitness apps
Discover
Fitness Technology
 
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Day one of IHRSA has come to an end and our new products made a huge splash at the world's largest fitness trade show. The booth drew almost impenetrable crowds to watch the Lifecycle GX, Syrngy360 and Lifescape in action.

There is so much incredible innovation and fantastic energy at this show - from our customers and fellow vendors to our employees and fans. IHRSA 2012 will definitely be a benchmark in Life Fitness history.

If you couldn't attend - not to worry! Check out this video explaining all our new products and how we're moving Fitness Forward in 2012.

IHRSA
 
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Personal training is about providing expertise, building relationships and giving support. It’s also about building a business. Social media is a tool that can help trainers accomplish all of those goals. I’m sure if you polled your clients, you would find that almost all are active on at least one social media channel, if not many. Just as important is the number of potential clients on social media. 

Platforms like Facebook, Twitter and YouTube can be great channels for connection and marketing, but only if used in the right way. Whether you’re just considering utilizing social media or have been for a while, keep these tips in mind: 

 
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Let’s admit it – one of the best parts about running on a treadmill or sweating it out on the elliptical is getting to watch some of your favorite TV at the same time. But, not just any show will do for a great workout, so I bring to you my Top Ten TV Shows to Workout To:

1. Survivor – The ultimate workout motivation? Knowing I would be the one to survive on a deserted island.

2. Biggest Loser – For obvious reasons.

3. CSI: Miami – The awesome action scenes in a city with a year-round bikini season will definitely motivate.

TV shows
fitness equipment
music videos
elliptical
entertainment
exercise bike
On-Demand
cross-trainer
Treadmill
Lifescape
 
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In honor of Earth Day we’ve compiled some fun green fitness facts that are sure to get you thinking about how you can make your workouts a little more green.

Green Fitness by the Numbers:

185: Number of times one year’s worth of the world’s used plastic water bottles could circle the globe.

3.6: Megawatts of electricity that a group cycling class with 20 bikes can produce a year. That’s enough power to light 72 homes for a month. 

Green Fitness
Energy Saver
Green Gym
Earth Day
Green to Go
Environmental Facts
Eco-Friendly
Fitness
 
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The 2012 Olympic Games are quickly approaching and here at Life Fitness, we’re getting excited to watch top athletes compete on the world’s largest stage. My favorite summer Olympic sport has always been gymnastics. Gymnasts train diligently and have the rock-hard bodies to prove it. Requiring balance, strength, speed and rhythm, it is of the most challenging sports you’ll see at the games. 

athletic training
Olympic Gymnastics
Nikolai Andrianov
Olympics
London 2012
Gymnastics
 
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If you’ve been on Pinterest you’ve probably seen some tantalizing pictures of recipes made with impossibly healthy ingredients. Can it be true? Do those recipes taste as good as they look? Our team wanted to find out, so we tested out a recipe for chocolate chip cookies that has NO BUTTER. The secret ingredient: the buttery and delicious super-food, avocado. A big thanks to Natalie over at Deconstructing the Home for the recipe.

I Instagrammed the entire process and as a notoriously horrible baker, I’m proud to say I only made one mistake. While they didn’t look as beautiful as the one’s from Natalie’s blog, they definitely passed the taste test. 

Clean Eating
nutrition
Deconstructing the Home
Avocado
Healthy Recipes
 
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Have you LIKED Life Fitness and Hammer Strength on Facebook yet? If not, now is the time, because we're giving away a $50 Under Armour gift card to one lucky fan on each page. 

To enter, just LIKE one or both of the pages and fill out the short contact form

If you're already a fan on Facebook, don't worry, you can still enter.

Hammer Strength
Under Armour
Contest
Facebook
Fan Giveaway
 
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Here at Life Fitness we’ve seen a dangerous trend developing around the world that is a serious threat to public safety: texting and running.

At gyms all over the world text – tweet – and email-addicts are glued to their phones while running at a steady 5.2 mph on the treadmill. It’s multi-tasking spiraling out of control. Maybe you’re that person.

I’ll admit that a near brush with death while answering an email mid-stride was the inspiration for this post. 

Lauren thought she was cool, invincible and well-coordinated.

Smartphones
gym etiquette
fitness equipment
Fitness Humor
Gym
health club
Exercise Technology
 
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Life Fitness is excited to join fitness gaming app SoFit in an effort to raise $10,000 in support of Augie’s Quest and its mission to find a cure for ALS. SoFit is a fitness tracking and rewards app that also has a built-in charity tool which allows users to “run-raise” money for important causes.

We need the support from the entire fitness community to reach our goal. This is where you come in. For every mile logged on the SoFit app for Augie’s Quest, SoFit will be donating one dollar (up to $5,000) from now through March 21st. Life Fitness will be matching that donation in honor of our co-founder Augie Nieto, Augie’s Quest inspiration and driving force. It’s as easy as that – nothing else for you to do but download the app and get walking or running. 

 
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Thanks for visiting the brand-new Life Fitness Blog!

As the largest manufacturer of commercial fitness equipment in the world, we thought it was time to start sharing everything we’ve learned over the past 40 years, and give insight into our plans for the next 40. We’ve come a long way since the first Lifecycle exercise bike and exciting things are happening everyday at Life Fitness. Whether it’s new products, the latest technology or research on current workout trends – we want to bring our passion to you.

Fitness Community
Innovation
Hammer Strength
Events
Our People
Fitness Advisor
Blogging
Fun Side of Fitness
Fitness Products
Culture
LIfe Fitness
 
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A string of holiday parties and family get-togethers is likely in your future and festive drinks are sure to be served. Make smarter choices when gathered around the tree by understanding the best and worst holiday cocktails for your diet. Those liquid calories have a way of adding up, especially when you top it with decadent family dinners.

The Worst

White Russian (6 oz.) – 374 Calories

Eggnog (8 oz.) – 343 Calories

Kir Royal (6.5 oz.) – 219 Calories

 
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Are you attending IHRSA 2012? Then you absolutely can’t miss getting a first-hand view at the Life Fitness SYNRGY360. We’ve announced one of our most innovative products to date that combines several dynamic, total-body workouts into an all-in-one system with limitless possibilities for exercise, personal training and small group training. Now it’s time for you to see it in person – and win some great swag doing it!

If you have a Twitter account and plan on keeping up with the latest #IHRSA2012 event coverage by staying glued to your phone throughout the show, this contest is for you.

Products
SYNRGY360
IHRSA
Twitter
Prizes
Contest
 
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