Life Fitness to Shine at IHRSA 2012

by Chris Clawson

March 07, 2012 / Category: Events

This week we’re headed to Los Angeles for IHRSA, the largest fitness trade show, where eyes around the world will be watching. We have big things coming.

Throughout the market downturn, businesses have had to readjust, recalculate and even make cutbacks to their new product line up. But, we pushed our company to make smart decisions while still investing in the business. Last year at IHRSA we were able to introduce 26 new products, including the Life Fitness Elevation Series Amped Up, the Virtual Trainer App, and the Signature Series StackWraps.

This year you’ll start to see Life Fitness really shine—we’ll open up the pipeline of new products with more than 50 introductions across all product categories, from cardio, strength, small group exercise, and tech advancements. Look out for the Life Fitness Synrgy360, the LifecycleGX and Hammer Strength HD Elite.

Stop by booth #2001 to see our new products

We’re kicking off one of the most prolific years of new product in company history this week, and able to accomplish it all by striving for best product, best customer support and best global execution. Turn here for more information on all the latest news from IHRSA.  

Chris Clawson