Marriott Hotel Cologne, Germany
A room that shows: The hotel is serious about fitness
Many guests of the Cologne Marriott Hotel do not start their day with breakfast, but with a workout. It was precisely this reality that was the trigger for the restart: a fitness room that does not feel like a mandatory area, but like a real offer.
Together with Life Fitness and a designer, the room was completely rethought. Not "more devices", but suitable devices. Not "nicer", but really usable – for business travellers, frequent exercisers and all those who want to do something for themselves in between.
The focus was on ease of use, high resilience and a look that fits the exclusive house. The General Manager, Dirk Schoebel, puts it in a nutshell: "Our guests have high expectations. And that's exactly why we needed partners who understand that."
The result: a training area that is used – and frequently.
Training that is self-explanatory – thanks to Life Fitness Connect
Many hotel fitness rooms fail because of small things: equipment that no one understands. Exercises that are unclear. Guests who break off in frustration.
The Cologne Marriott wanted to avoid exactly this and therefore relies on the Life Fitness Connect system. Guests can immediately see how an exercise works, how many repetitions make sense, and can even download complete workouts that fit their goals.
For the hotel, this means less need for explanation.
For the guests: a workout that feels spontaneous, uncomplicated and modern. This is exactly what the incredibly positive feedback reflects.
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