Anytime Fitness Lyon Villeurbanne, France

For Anytime Fitness France, success begins with people ‒ not just equipment. Together with Life Fitness, they’ve built spaces that make fitness accessible, educational, and inspiring for every member who walks through the door.

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Designing for Connection and Confidence

When the first Anytime Fitness clubs opened in France, the mission was clear: create a community-driven experience where every workout feels personal.

Partnering with Life Fitness meant blending premium design with approachability. Each zone was designed to encourage learning, comfort, and motivation ‒ especially for older or less experienced members.

Key design highlights include:

Open, light-filled layouts for a welcoming environment.
Functional training zones to build community through group sessions.
Simple, intuitive machines that educate members on proper movement.
Digital consoles that combine entertainment and customization to enhance engagement.

The result: clubs that feel both local and world-class ‒ spaces that motivate without intimidating.

BRINGING THE ANYTIME FITNESS EXPERIENCE TO FRANCE

A Partnership That Builds Momentum

Launching Anytime Fitness in a new country required flexibility, trust, and shared ambition. Together, the teams navigated design approvals, construction timelines, and evolving club concepts ‒ all while staying focused on one goal: opening strong and staying true to the brand.

Now, three clubs are thriving across France, with more to come in early 2026 and beyond. The collaboration has proven that when expertise meets adaptability, growth follows naturally.

What began as a project has evolved into a partnership built on mutual understanding ‒ and a shared belief in doing things right.

Meet evolving member expectations

Strategic Equipment Selection

Axiom Series

Engineered for simplicity and style, Axiom’s modern design and intuitive functionality make strength training accessible to all. Compact, reliable, and crafted to elevate the look and feel of every club.

"Overall the ergonomics of the machines are very well adapted to our members. Honestly, they really like the machines."

Nassim Boualem

Aspire Cardio Series with Discover SE4 Console

Chosen to deliver streamlined cardio with modern design and intuitive functionality. The Aspire Series with the Discover SE4 Console combines comfort, reliability, and immersive digital engagement for exercisers of all levels.

What I would advise future Anytime franchisees is to trust Life Fitness. Their adaptability, flexibility, and choice of machines make a real difference in meeting members’ needs locally.

Nassim Boualem, Operations Manager Anytime Fitness France