Success Stories

Central High School

Nestled just outside Baton Rouge, Louisiana, Central High has long been defined by its sense of grit and togetherness. They envisioned a space that would reflect the same pride and purpose found on their fields—a place worthy of the community that has always believed in them.

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Anytime Fitness Fort Dunlop

What does a world-class gym look like when members get a say in the design? At Anytime Fitness Fort Dunlop, the answer is a state-of-the-art facility inside a historic former tyre factory — built around real feedback, powered by Life Fitness and Hammer Strength.

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Success Story

On Air

On Air Fitness is redefining what it means to run a gym franchise by putting customer experience at the heart of everything. With Life Fitness / Hammer Strength as a partner, their clubs combine world-class equipment, immersive music, and cutting-edge design to deliver workouts like no other.

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Success Story

Gold's Gym SoCal

Gold’s Gym SoCal operates more than 25 high-performing fitness centers across Southern California, from Santa Barbara to Orange County. Learn more about the Beverly Center & North Hollywood locations.

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Success Story

Imperium

What separates a good gym from one members never want to leave? Imperium Veldhoven found the answer inside a renovated Dutch church — and the results speak for themselves. A masterclass in premium gym design, equipment selection, and member experience.

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Success Story

Aqua Sport Clubs

Learn how Aqua Sport Club's philosophy of hyper-specialization of training and intelligent segmentation of spaces, revolutionized their fitness facility.

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Success Story

Real Club de Polo de Barcelona

See how the Real Club de Polo de Barcelona, Spain, is one of the most symbolic sports clubs in the city.

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Success Story

Samford University

$85 million. 165,000 square feet. 35,000 visits in the first month alone. Samford University didn't just renovate a rec center — they built one of the best campus fitness facilities in the country. See how a decade-long partnership with Life Fitness and Hammer Strength made it possible.

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Success Story

University of California, Berkeley

UC Berkeley partnered with Life Fitness and Hammer Strength to transform its campus recreation experience—expanding access, reducing wait times, and equipping their facilities with innovative strength and cardio solutions. As the first UC school to unify its rec centers under a single equipment partner, Berkeley set a new standard for student wellness and operational excellence.

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Success Stories

Most Recent Posts

Central High School

Anytime Fitness Fort Dunlop

On Air

Gold's Gym SoCal

Imperium

Aqua Sport Clubs

Real Club de Polo de Barcelona

Samford University

University of California, Berkeley