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  • Health Clubs
  • Hospitality
  • Multi-Unit Housing
  • Home Gyms
  • Athletics
  • Corporate & Medical Wellness
Learn about our brands:
Life Fitness Hammer Strength

Explore the full Equipment Catalog

  • Cardio
    • Treadmills
    • Ellipticals
    • Bikes & Indoor Cycles
    • Arc Trainers
    • Stair Climber & Stepper Machines
    • Rowers
    • Consoles
  • Strength Training
    • Selectorized
    • Plate Loaded
    • Racks, Rigs, & Platforms
    • Cable Machines & Functional Trainers
    • Benches
    • Storage Racks
  • Accessories
    • Dumbbells & Fixed Barbells
    • Barbells & Plates
    • Functional Training Accessories
    • Conditioning Accessories
    • Mobility Accessories
  • Digital Solutions
    • Life Fitness Connect
    • Facility Connect
    • Life Fitness™ On Demand+
    • Connect Kit
  • LFX
  • Hammer Strength Performance Trainers
  • Symbio Cardio
  • Integrity+ Cardio
  • Facility Layout
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Blog

Most Recent Posts

Blog

From Field to Facility

From field to facility, coaches are fueling a new model of performance innovation. Here’s how to turn it into your facility’s edge.

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Blog

From Supply Chain to Member Value

World-class operations power world-class fitness. Dave Brown shares how integrity, speed, and invisible wins drive member value globally.

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Blog

The Strategic Value of Functional Trainers

Maximize ROI per square foot. See how functional trainers and modular cable systems boost versatility, flow, and member engagement.

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Blog

Marketing Strength for Women

Stop selling stereotypes. Women want strength, not pink dumbbells. Here’s how facilities can market authentically to female lifters.

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Blog

The Future of Cardio IS Sustainable

Make sustainability part of your operations. Life Fitness cardio helps facilities lower power use, save money, and meet today’s eco-conscious expectations.

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Blog

Power Training for Aging Populations

Discover why power training helps seniors maintain balance, prevent falls, and stay independent—without risky sprinting or jumps

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Blog

Recovery Myths, Realities, and Where to Focus

Discover the truth about workout recovery. Learn science-backed tips to boost performance, reduce injury risk, and see real results.

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Blog

The One-Partner Advantage

Discover why leading fitness facilities choose Life Fitness / Hammer Strength as a single-source partner for efficiency & brand impact

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Blog

Why Accessories Deserve a Front-Row Seat in Facility Planning

Discover why gym accessories are essential for facility planning. Boost member experience, retention, and efficiency with quality fitness accessories. 

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