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Learn about our brands:
Life Fitness Hammer Strength

Explore the full Equipment Catalog

  • Cardio
    • Treadmills
    • Ellipticals
    • Bikes & Indoor Cycles
    • Arc Trainers
    • Stair Climber & Stepper Machines
    • Rowers
    • Consoles
  • Strength Training
    • Selectorized
    • Plate Loaded
    • Racks, Rigs, & Platforms
    • Cable Machines & Functional Trainers
    • Benches
    • Storage Racks
  • Accessories
    • Dumbbells & Fixed Barbells
    • Barbells & Plates
    • Functional Training Accessories
    • Conditioning Accessories
    • Mobility Accessories
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    • Connect System
    • Facility Connect
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    • Connect Kit
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Life Fitness / Hammer Strength Blog

We believe in inspiring the world to work out—and that starts with empowering the people behind the spaces where fitness happens.

Here, we explore the future of fitness together, from shifting member expectations to breakthrough facility strategies, offering insights to help move your business and community forward.
Showing 142 results

Most Recent Posts

Blog

From Fitness to Function

Discover how Dr. Mark Kovacs is helping fitness operators rethink facility design, training, and recovery to support lifelong movement and functional wellness. Read now to future-proof your space and meet the evolving needs of modern members.

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Blog

Why More Marathoners Are Finally Lifting

Marathoner Luke Carlson shares 6 strength training principles to boost endurance, durability, and performance—your guide to lifting smart for the long run.

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Blog

Embracing Inclusivity in Fitness

Discover how inclusive fitness design can future-proof your facility. Learn how to attract and retain more members with accessible spaces and programming.

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Blog

The Rise of Strength Training Among Millennials and Gen Z

Discover how Millennials and Gen Z are redefining strength training—and what gym operators must do to meet the expectations of this new fitness generation.

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Blog

How Is Data Integration Changing the Fitness Industry?

Discover the rapidly evolving landscape of data-driven fitness and unlock expert insights and actionable strategies for integrating data into your facility

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Blog

Embracing Sustainability

Transform your commercial gym with sustainable, energy-efficient fitness equipment. Reduce operational costs, attract eco-conscious members, and lower your carbon footprint.

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Blog

Get to know the Hammer Strength Adjustable Decline Bench

Learn how the Hammer Strength Adjustable Decline Bench can help athletes eliminate the need for makeshift adjustments and create greater control over their training.

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Blog

The Rise of Strength Training

2025 has been dubbed the "year of Strength Training". Learn how to engage your members in a well-rounded workout routine, whether they are in their 20s or 70s.

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Blog

The Power of Ground-Based Training

Ground-based training is crucial for athletes because it allows them to perform movements that closely resemble those they encounter in their sports.

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