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Learn about our brands:
Life Fitness Hammer Strength

Explore the full Equipment Catalog

  • Cardio
    • Treadmills
    • Ellipticals
    • Bikes & Indoor Cycles
    • Arc Trainers
    • Stair Climber & Stepper Machines
    • Rowers
    • Consoles
  • Strength Training
    • Selectorized
    • Plate Loaded
    • Racks, Rigs, & Platforms
    • Cable Machines & Functional Trainers
    • Benches
    • Storage Racks
  • Accessories
    • Dumbbells & Fixed Barbells
    • Barbells & Plates
    • Functional Training Accessories
    • Conditioning Accessories
    • Mobility Accessories
  • Digital Solutions
    • Life Fitness Connect
    • Facility Connect
    • Life Fitness™ On Demand+
  • Hammer Strength Performance Trainers
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For additional customizations, including color, material selections, weight options, etc., a sales representative will follow up with you.

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Plate Loaded Strength Training Equipment Catalog Home
hammer strength

Seated / Standing Shrug

The Plate Loaded Seated / Standing Shrug by Hammer Strength delivers raw trap-building performance—whether athletes are locked in or standing tall. Built for those who know that upper-body strength isn’t just about pressing or pulling—it’s about how you carry it all. This machine hits the upper traps hard while giving athletes the freedom to load heavy and move with purpose.  

Seated or standing, the movement stays locked in and explosive, building the type of strength that shows up on the field, in the ring, or under the bar. 

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Life Fitness Brand Plate Loaded Seated / Standing Shrug
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The Shrug—Refined

This isn’t a one-size-fits-all seated shrug machine. It’s a plate loaded workhorse built for athletes who train with purpose. Whether you’re locked in for controlled, seated reps or standing tall to simulate the demands of heavy carries and contact, this machine meets you where your intensity lives. No awkward barbell balancing. No gimmicks. Just pure trap-focused power with an uncompromising build—Hammer style. 

Made to Handle High Loads

The side-positioned handles on this Hammer Strength shrug machine aren’t just a design choice — they’re a commitment to better training. Angled and spaced for natural alignment of the traps and shoulders, they help athletes lift heavy without cheating form. That means less stress on the joints and more stress where it counts: the muscle. Pile on the plates. Stay locked in. Hit traps the right way. 

Product Configurator

Customize your own Seated / Standing Shrug

Customize your equipment like never before with our 3D configurator tool, featuring augmented reality to visualize and drop your design directly into your space.

Additional Pulling Products

Iso-Lateral Low Row
Iso-Lateral Row
Iso-Lateral D.Y. Row

Additional Pressing Products

Iso-Lateral Horizontal Bench Press
Iso-Lateral Wide Chest
Iso-Lateral Bench Press

Accessories on this product

Round Urethane Olympic Plates - 45 lbs
Round Urethane Olympic Plates - 25 lbs
Round Urethane Olympic Plates - 10 lbs

Henry Johnson Our Athlete

  • Power Lifting / Bodybuilding Coach
  • Body Builder
  • Owner of Aesthetic Power Coaching
See other products Henry trains on

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